Top Tips: Choosing The Right Labelling Machine For Your Online Business

Choosing the right label printing machines for your business can be tricky, which is why it is essential that you firstly do your research so you can be sure to get the machine that is right for you.

Labelling is a massive and profitable industry, and it is not uncommon for small business owners to find themselves overwhelmed with the task of manually labelling merchandise. While there are many ways to automate this task, there are many better ways to do it manually that will save you time. After all, who has time to invest a day or two labelling their products?

Are you looking for a label printing solution to support your eCommerce business? Well, there’s no point having great products and great presentation if those products aren’t being sold. And without effective product packaging, it’s almost impossible to increase sales. Product packaging is important for all businesses, but for e-commerce companies it is absolutely essential. Quality packaging and labeling can make the difference between a satisfied and an unsatisfied customer. That’s why it’s important for e-commerce entrepreneurs to invest in tools that make it easier to deliver your goods. That’s where labelers come in handy. While there are many ways to print barcodes and product labels, labeling machines make the whole process much easier. But if you are looking for the right labeling machine, there are a few things you need to consider.

What should I consider when choosing a labelling machine?

From the type of labels to be printed to the printing frequency, there are many things to consider when choosing a labeling machine for your e-commerce business. But when you consider all these factors, you can be sure that you are making the best choice for your business.

Type label

First, you need to decide what types of labels you need for your business. To print barcodes, you need a labeler with clear, sharp prints that are easy to scan. You don’t necessarily need a high-resolution label printer to print address labels, but you do need one that works quickly and on demand. It’s also important to decide if you need a labeling machine that can print in multiple colors, and if there are other elements of the device that you want to customize.


Determine how much you need to spend on the labeller. There are machines for a variety of budgets, so even small e-commerce businesses can invest in tools that make the packaging and delivery process easier. Don’t forget to factor in the cost of consumables such as ink, toner and ink ribbons, as well as potential maintenance costs. Depending on the regularity and volume of labels you need to print, it may be more cost effective to outsource your label needs to a specialized company (although this is not the fastest process).


When you need labels on demand, you need a labeler that can print when you need them. For product labels, it is advantageous to use machines that can print the same pattern continuously. If you prefer to print labels in batches, you can outsource or hire a labeler. With printing and labelling machines, labels can also be applied to products during the printing process, saving time and resources.


You also need to decide how customizable you want your labeling machine to be. If you want to print everything from branded labels to shipping labels and barcodes, you probably need a labeler that is more versatile than a traditional machine. This can result in color variations, different label shapes and sizes, and changes in output resolution. Another solution is to use different labelers designed for the specific tasks you need.

Product type

If you plan to apply the labels directly to the products, it is important to take this into account when choosing a labeler. There are many types of printing and application methods , each suitable for different shapes and surfaces. For example, tubular vials or bottles may benefit from special spray labeling, where the label is first applied to the surface of the product and then wrapped around the rounded sides using a motorized belt.

What are the types of labelling machines?

Now that you know what features you are looking for in a labeling machine, you can look at the different types of machines on the market and choose the one that is right for your business.

Printing and labelling machines

Printing and labelling machines are among the most practical and popular solutions for e-commerce businesses. They are easy to use and have many options to choose the best application method for your products and labels. Choose your application technique, including tamping, rubbing, swirling, etc.

Industrial label printer

For large e-commerce businesses, industrial label printers are a compact and convenient choice, ideal for printing shipping labels and barcodes. They are designed to print labels quickly and reliably and offer smooth, streak-free performance. Theand industrial label printers use thermal transfer printing instead of inkjet printing for clear, sharp images.

Custom labeling machine

Because there are so many things to consider when choosing a labeling machine for your e-commerce business, a custom labeling machine may be the right solution for your products. This is especially important if your products have a shape that is difficult to mark with standard machines. For example, syringes, vials of adrenaline and other tubular products are easier to label with a syringe labeling machine designed specifically for these thin, round products.

Ultra high speed labeler

When print speed is your top priority, or for fast-paced production environments, ultra-high speed labellers are an excellent choice. This high-speed labeling machine is considered the fastest in the world, making it ideal for the high-speed production lines of large e-commerce companies. It can also run continuously, meaning your business never stops.

Choosing the best labeler for your e-commerce business

As e-commerce becomes more and more important for businesses, they are increasingly turning to selling their products online. There are many options for labeling machines, but if you evaluate your main needs and compare them to the machines currently on the market, you can find the machine that perfectly meets your needs. All business investments should be carefully considered, especially if they are at the heart of your production chain. So if you still have questions about which labeler is best for your business and product, contact your labeler supplier for more information.

Interesting article: What you need to make your e-commerce business workHaving the right label printing machines is key to running an effective eCommerce business. When used correctly, these machines can help you to speed up the production process, reduce costs and gain greater control over the quality of your products. The right label printing machines will also help your brand gain an edge over your competitors, giving you more exposure, greater brand awareness, better retention rates and an increased return on investment.. Read more about best label printer for shipping and let us know what you think.

Frequently Asked Questions

How do I choose a label maker?

Labelling machines are essential to every eCommerce business, whether it be a small or large business. Without a way to print and apply labels to packages it is nearly impossible to ship goods around the globe. Labelling machines have advanced greatly in recent years, the new label printers can now be used to print labels with images, text, barcodes and much more. Choosing the right label maker can be extremely challenging, as you’ll need to think about your needs, both present and future. Should you opt for a small automatic or a larger, manual version? Do you need one that handles a wide variety of substrates, or is it simpler to just stick to one option? What about colour output, is it important for your label designs? It’s likely that picking the right label maker, for your business, can be one of the most important choices you’ll make in your business.

Who makes the best label maker?

Every business needs a good label maker. But, to find the right one, you need to know exactly what you are looking for. Most people are confused by all the different types of labels available. So, here is a list of the most important features to consider when shopping for a label maker: Choosing an eCommerce label printing machine is an important decision for any online store owner. There are a number of factors that you should consider in order to find the right machine for your business. If you are interested in learning more about the best label printing machines, read on to find out what the pros and cons of each type of machine is and how to choose the best one for your business.

Which is better Dymo vs Brother label maker?

There are many different types of labelling machines available, and each have their own advantages and disadvantages. But before you can choose the right model for your business, the first step is figuring out what kind of label you need. Choosing a Label Maker is no easy task. I have been through many label making machines over the years, and I have learned that you need to consider a few key things when you are looking for a new label maker. The first thing is the money. There is a good label maker out there for under $50, but you will be spending a lot of money if you buy one over $100.

Jessica Shaver
Jessica Shaver
Online Entrepreneur. Successfully running and operating multiple eCommerce ventures, in between writing about it all.

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